What tools do we use?
You don't have to be an marketing expert to understand what we do and why it has a real impact on your sales growth. We focus on the "so-called" online marketing - advertising activities on the internet. Each of our three packages has a selection of tools and different methodes. You can read all about the details by analyzing them separately. We base our effectiveness on the following solutions:
Content is everything you create: texts, articles, videos, brochures or leaflets. We do not only believe in content. We know that nowadays, you have to use your head to create good content and used in the right way, which translates directly into sales. There are hundreds of companies that offer chips, clothing or shoes. Why would the customer choose yours? To change this huge, you have to give him something of value. It's not just always about the discount. Give him knowledge. Through knowledge, you build up a professional image in there eyes. At this point you are only one step away from the sale. Content is our starting point. By creating unique content, we will arouse interest among potential customers.
Imagine you were running a store in the middle of New York City, would you make a mess out of your store window? Would you just dump all the products that you sell without thinking carefully? What would the passers-by think of you? Would someone go in and buy something? Exactly ... A website is your shop window. It is not enough that this is just there. It must be neat, rich in information and, above all, it must sell. Well, imagine that there are hundreds of such pages on the internet. In addition, each of them generates sales. Each of these pages are so-called Landing Pages. These are equipped with forms or pop-ups, with the sole purpose is of collecting details from a potential customer.
So now we have a valuable website that is rich on content. The next step: send customers to the website. We use an effective campaign for it. What is it? Nothing special, just an advertising campaign on the Google and Facebook network. This can have different forms, possibly as a link that leads to your page in the search results; it can appear in the form of an advertising banner, post on Facebook, it can also be an email in the Gmail box. You need to know two crucial facts - first, only your targeted audience sees the ads (we know your target groups). Second, you only pay for people who click on your ad. Hypothetically, if they don't click on your ad, you won't lose a cent. Effective advertising is also called Remarketing. There was someone on your website, but he hasn't become a customer and left? Relax - we'll find him. Through our remarketing activities it is possible to target the user with an ad and remind him to get back.
Facebook, LinkedIn, Twitter, Intagram or maybe SnapChat? Social media no longer fulfils the role of a communication platform. Social media is one of the most effective sales tools in the world. At AdTraffic, we guide you from the start with the creation of an account on selected portals, constant communication with your fans and customers, ending with ongoing advertising campaigns in which we can even target potential customers with accuracy of one street. like with your website, we build the credibility and value of your business and service opon valuable content.
Does the pop-ups on websites irritate you?? with question as: - Are you sure you want to leave? Do you want to subscribe to the newsletter, etc.? - They are the real deal and bring the turnover! But marketing automation is definitely much more. We will design an automated process for your company when recruiting new customers. We will also ensure that they no longer need your personal involvement. Regardless of your decision, the potential customer will be stimulated to make a purchase decision again and again.
We will setup a automated workflows where you will save tons of time and win ton of money at the same time.
Email marketing is also one of the crucial elements of marketing workflow automation. It really deserves a separate place. Why? Because it is the cheary on top of the cake within the marketing process. We create content. We distribute it on our website and on social media. We make landing pages. We control the traffic through advertisements on the net. Once again we share the content, so that customers leave their details behind. Finally, we create a database based on this data. We distribute the databases, segment them and send mailings. Mailings, which are targeted to sell. When we know someone is interested in our product or service, we need to convince them to take action. In doing so, we make sure our mailings been effective. We have dozen proven and effective templates that have a direct impact on the purchase. Thanks to modern tools we can evaluate the efficiency of each mailing. We know who opened our message and who did not, which gives us the opportunity to take the next steps.
